Our down-like pillows provide the luxurious softness of natural down but use super-soft and lightweight fibres for a hypoallergenic alternative. They are filled with fibres made from recycled plastic bottles uniquely spun and blown into our pillows so that they feel as soft and comfortable as natural down. The Soft/Medium-support design is ideal for front sleepers and the Medium/Firm-support is perfect for back sleepers.Our in-store sleep experts are always on hand to offer expert advice in stores. Please note that this pillow is exclusively available online.