The 'Save The World While You Sleep' concept is based on a manufactured pillow that is produced in a much kinder way to the environment than any other traditional pillow. The synthetic filling is made from recycled polyester and the packaging is from natural cotton. Everyone knows about the impact plastics are having on the environment so a few years ago we decided to look at alternative forms of packaging that look amazing and are kinder to the world that we live in. Our new range of selective duvets, pillows, throws and mattress protectors in Cotton printed bags mean that we have no plastic packaging whatsoever and they are recyclable but also still luxurious as we have used high thread count fabrics. Made in the United Kingdom. - Early's of Witney 'Save the World' 4 Pack Pillows in White