"Bringing practical floor protection together with a decorative finish, the JVL Floral entrance doormat is made from 100% natural coir with a natural latex backing. Designed for indoor or outdoor use, it offers a durable scraping surface that helps trap dirt and absorb water, making it a useful choice by the front door, porch, conservatory, patio, greenhouse or shed. Mechanically twisted coir helps reduce shedding, while the latex backing helps the mat stay flat against the floor with reduced curling at the edges. The floral design adds a softer, more welcoming look to an everyday essential, and JVL combines this with biodegradable materials for a more sustainable option. When no longer needed, the natural coir disintegrates within one year and the latex backing within five years, depending on soil conditions. Key features 100% natural coir with natural latex backing Mechanically twisted coir for reduced shedding 15mm pile depth Scrapes dirt and absorbs water Latex backing helps reduce slipping and keeps the mat flat to the floor Suitable for indoor and outdoor use Biodegradable natural coir disintegrates within one year and latex backing within five years, depending on soil conditions Easy to maintain by shaking or brushing clean Sizing 45cm W x 75cm L Please note Some shedding may occur when new Care Shake or brush clean to maintain the mat. Please note: Colours shown are as accurate as possible, though may vary slightly depending on your screen settings."